The Future of Sim Racing in Canadian Education
Humber Polytechnic is hitting the accelerator in esports and game design with the launch of the SimStaff Velocity Lab. This collaboration with UK-based SimStaff, a global leader in racing simulation technology, introduces two Formula-standard racing simulators to Humber’s campus, whilst giving SimStaff a future talent pool to serve all corners of the Canadian Market.
The initiative sets a new standard for esports in Canada by integrating industry partnerships, academic research, and cutting-edge technology, offering students from Humber Esports and the Faculty of Media, Creative Arts and Design unparalleled access to advanced racing technologies and motorsport dynamics.
Shaping the Future of Education
“At Humber Esports, we’re shaping the future of esports education and innovation,” says Bernard Mafei, Senior Administrator for Humber Esports. “This collaboration with SimStaff allows our students to design, compete, and create with industry-standard tools while building a community that celebrates creativity, technical mastery, and collaboration. By blending hands-on experiences in sim racing with opportunities in esports, game development, research, and industry partnerships, we’re preparing our students to excel in a rapidly evolving global landscape.”
“As the global powerhouse of Sim Racing, our ever-expanding network brings great value to the indsutry and our partners. This collaboration with Humber not only allows us to develop top talent in North America, but offer tangible workplace oppurtunities to students at Humber, Humbers’ receptiveness to this emerging technology sets a great precedent for our respective industries, and we’re excited to move forward with them.” says Josh Martin, founder at SimStaff.
Real Experience, Real Jobs
Humber Esports will recruit and train student drivers and coaches for competitive sim racing events, including the eNASCAR College iRacing Series, Canadian National Auto Show, and Formula 1 Exhibition. Students will also design a custom digital racecar representing Humber, featured in national and international competitions.
Over the next 20 months, the SimStaff Velocity Lab will solidify Humber Polytechnic’s
position as a leader in esports and technical education, driving innovation at the
intersection of gaming, motorsport, and advanced manufacturing.
